Posts Tagged ‘creativity’
Why Your New Website May Never See the Light of Day
Building a successful and impactful web presence is more important than ever—especially for B2Bs and businesses with a complex product to sell or story to tell. Today, the “creative process” is more about solving the visitor’s problem than about whether the masthead should “pop” more. So why do so many well-intentioned, brilliant web projects fall…
Read MoreWhy Google’s Pacman Page Was a Brilliant Social Media Move
If you’re like most of the world, you had a few moments of pure nostalgia on Google this morning after catching wind of their interactive tribute to Pacman. How did you do? I made it to level two! The page and concept itself is absolutely a new level of genius for Google—who has entertained users…
Read MoreDo You Procrastinate or Incubate?
Remember that killer blog post idea you had a while back? Still sitting on it? Are you in love with the concept but beating yourself up about not finishing (or starting) the piece? Perhaps you shouldn’t be so hard on yourself. Last week, one of my contacts tweeted an article by Robert Biswas-Diener on CNN.com…
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